Deal Sheet: 2026 Tacoma Hybrid Tacoma TRD Sport 4WD

L & S Toyota of Beckley · Beckley, WV · VIN: 3TYLC5LN7TT064812

Negotiation Guide

Opening Offer

$52,188

Fair Price

$53,688

Walk Away Above

$54,335

• Recent buyers paid ~$1,295 below MSRP

Price Breakdown

Est. Dealer Cost$48,935

Est. Invoice$50,035

Holdback$1,100

MSRP (Sticker)$54,983

Asking Price$54,983

Markup$0

Dealer Margin on This Car$6,048

Percentile79% of inventory is priced lower

Days on Lot58 days

What Others Paid (Last 30 Days)

Cars Sold228

Avg Markup-$1,295

Median Markup-$173

Best Deal-$6,395

Worst Deal+$7,995

% Sold Below MSRP84%

Avg Days to Sell59 days

Dealer Profile

Inventory86 vehicles

Avg Markup (All Models)$0

Avg Markup (Tacoma Hybrid)$0

% Below MSRP100%

Avg Days to Sell30 days

Avg Sold Markup-$48

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