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Deal Sheet: 2026 Silverado 1500 ZR2

DAN HECHT CHEVROLET-TOYOTA · Effingham, IL · VIN: 3GCUKHEL2TG364840

Negotiation Guide

Opening Offer
$76,112
Fair Price
$77,612
Walk Away Above
$77,996
  • Recent buyers paid ~$285 below MSRP
  • Sitting 21 days (avg 13) — extra leverage
  • Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$69,758
Est. Invoice$72,110
Holdback$2,351
MSRP (Sticker)$78,380
Asking Price$77,880
Markup-$500
Dealer Margin on This Car$8,122
Percentile18% of inventory is priced lower
Days on Lot21 days

What Others Paid (Last 30 Days)

Cars Sold606
Avg Markup-$285
Median Markup$0
Best Deal-$4,352
Worst Deal+$51,800
% Sold Below MSRP98%
Avg Days to Sell13 days

Dealer Profile

Inventory7 vehicles
Avg Markup (All Models)+$2,104
Avg Markup (Silverado 1500)-$333
% Below MSRP86%
Avg Days to Sell12 days
Avg Sold Markup$0

Price History

Jun 21, 2026$78,380$77,880(-$500)