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Deal Sheet: 2026 Maverick XL
Group 1 Ford of Kennesaw · Kennesaw, GA · VIN: 3FTTW8BA3TRA04273
Negotiation Guide
Opening Offer
$29,612
Fair Price
$31,112
Walk Away Above
$31,246
- • Recent buyers paid ~$33 below MSRP
- • Sitting 21 days (avg 12) — extra leverage
Price Breakdown
Est. Dealer Cost$28,242
Est. Invoice$29,183
Holdback$941
MSRP (Sticker)$31,380
Asking Price$31,380
Markup$0
Dealer Margin on This Car$3,138
Percentile100% of inventory is priced lower
Days on Lot21 days
What Others Paid (Last 30 Days)
Cars Sold1713
Avg Markup-$33
Median Markup$0
Best Deal-$1,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell12 days
Dealer Profile
Inventory237 vehicles
Avg Markup (All Models)-$677
Avg Markup (Maverick)-$138
% Below MSRP100%
Avg Days to Sell15 days
Avg Sold Markup-$333
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