Negotiation Guide
Opening Offer
$30,575
Fair Price
$32,075
Walk Away Above
$32,212
- • Recent buyers paid ~$33 below MSRP
- • Sitting 21 days (avg 12) — extra leverage
Price Breakdown
Est. Dealer Cost$29,115
Est. Invoice$30,086
Holdback$971
MSRP (Sticker)$32,350
Asking Price$32,350
Markup$0
Dealer Margin on This Car$3,235
Percentile100% of inventory is priced lower
Days on Lot21 days
What Others Paid (Last 30 Days)
Cars Sold1713
Avg Markup-$33
Median Markup$0
Best Deal-$1,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell12 days
Dealer Profile
Inventory58 vehicles
Avg Markup (All Models)-$216
Avg Markup (Maverick)$0
% Below MSRP81%
Avg Days to Sell13 days
Avg Sold Markup-$3,500
Cheaper Maverick XL Inventory
Akins FordWinder, GA
-$1,000$30,5059d
Akins FordWinder, GA
-$1,000$30,5059d
Akins FordWinder, GA
-$1,000$30,5059d
Akins FordWinder, GA
-$1,000$30,5059d
Bill Currie FordTampa, FL
-$1,000$28,94014d
Medford Ford, Inc.Medford, NJ
-$1,000$28,94021d
Marcotte Ford Sales IncHolyoke, MA
-$1,000$32,09021d
Group 1 Ford of KennesawKennesaw, GA
-$1,000$31,95521d
Pugmire Ford of CartersvilleCartersville, GA
-$1,000$31,28521d
Five Star FordWarner Robins, GA
-$1,000$28,84021d