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Deal Sheet: 2026 Maverick XL

Willis Ford, Inc. · Smyrna, DE · VIN: 3FTTW8AA2TRB14992

Negotiation Guide

Opening Offer
$27,857
Fair Price
$29,357
Walk Away Above
$29,374
  • Recent buyers paid ~$33 below MSRP

Price Breakdown

Est. Dealer Cost$26,451
Est. Invoice$27,333
Holdback$882
MSRP (Sticker)$29,390
Asking Price$29,390
Markup$0
Dealer Margin on This Car$2,939
Percentile100% of inventory is priced lower
Days on Lot14 days

What Others Paid (Last 30 Days)

Cars Sold1713
Avg Markup-$33
Median Markup$0
Best Deal-$1,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell12 days

Dealer Profile

Inventory52 vehicles
Avg Markup (All Models)-$923
Avg Markup (Maverick)-$91
% Below MSRP100%
Avg Days to Sell10 days
Avg Sold Markup-$2,250