Deal Sheet: 2026 Silverado 2500 HD ZR2

R. K. CHEVROLET, INC. · Virginia Beach, VA · VIN: 2GC4KYE73T1194869

Negotiation Guide

Opening Offer

$77,303

Fair Price

$78,803

Walk Away Above

$79,169

• Recent buyers paid ~$69 below MSRP
• Sitting 22 days (avg 12) — extra leverage

Price Breakdown

Est. Dealer Cost$70,786

Est. Invoice$73,172

Holdback$2,386

MSRP (Sticker)$79,535

Asking Price$79,535

Markup$0

Dealer Margin on This Car$8,749

Percentile95% of inventory is priced lower

Days on Lot22 days

What Others Paid (Last 30 Days)

Cars Sold521

Avg Markup-$69

Median Markup$0

Best Deal-$4,681

Worst Deal+$17,219

% Sold Below MSRP93%

Avg Days to Sell12 days

Dealer Profile

Inventory25 vehicles

Avg Markup (All Models)+$896

Avg Markup (Silverado 2500 HD)+$2,303

% Below MSRP68%

Avg Days to Sell12 days

Avg Sold Markup$0

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