Deal Sheet: 2026 Sierra 1500 Denali Ultimate

WALT MASSEY AUTOMOTIVE, INC. · Lucedale, MS · VIN: 1GTUUHEL4TZ385067

This Is Already a Great Deal

Opening Offer

$80,717

Asking Price

$83,213

Max Price

$83,213

• Recent buyers paid ~$2,232 below MSRP
• Asking price is already $2,960 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$78,680

Est. Invoice$81,333

Holdback$2,652

MSRP (Sticker)$88,405

Asking Price$83,213

Markup-$5,192

Dealer Margin on This Car$4,532

Percentile23% of inventory is priced lower

Days on Lot26 days

What Others Paid (Last 30 Days)

Cars Sold1104

Avg Markup-$2,232

Median Markup$0

Best Deal-$15,000

Worst Deal+$7,980

% Sold Below MSRP90%

Avg Days to Sell18 days

Dealer Profile

Inventory123 vehicles

Avg Markup (All Models)-$2,423

Avg Markup (Sierra 1500)-$4,049

% Below MSRP92%

Avg Days to Sell18 days

Avg Sold Markup-$2,028

Price History

Jun 19, 2026$83,191 → $83,213(+$22)

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