Deal Sheet: 2026 Sierra 3500 HD Denali Ultimate DRW

GEOFF PENSKE GMC INC. · Reading, PA · VIN: 1GT4UYEY2TF305536

Negotiation Guide

Opening Offer

$101,383

Fair Price

$102,883

Walk Away Above

$104,209

• Recent buyers paid ~$2,652 below MSRP

Price Breakdown

Est. Dealer Cost$93,926

Est. Invoice$97,092

Holdback$3,166

MSRP (Sticker)$105,535

Asking Price$105,535

Markup$0

Dealer Margin on This Car$11,609

Percentile98% of inventory is priced lower

Days on Lot13 days

What Others Paid (Last 30 Days)

Cars Sold113

Avg Markup-$2,652

Median Markup$0

Best Deal-$10,493

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell15 days

Dealer Profile

Inventory40 vehicles

Avg Markup (All Models)+$344

Avg Markup (Sierra 3500 HD)$0

% Below MSRP78%

Avg Days to Sell21 days

Avg Sold Markup$0

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