Deal Sheet: 2026 Sierra 2500 HD Denali

WALT MASSEY AUTOMOTIVE, INC. · Lucedale, MS · VIN: 1GT4UREY3TF274724

This Is Already a Great Deal

Opening Offer

$84,356

Asking Price

$86,700

Max Price

$86,700

• Recent buyers paid ~$2,906 below MSRP
• Sitting 24 days (avg 13) — extra leverage
• Price already dropped 1 time(s) — dealer is motivated
• Asking price is already $3,817 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$83,856

Est. Invoice$86,682

Holdback$2,827

MSRP (Sticker)$94,220

Asking Price$86,700

Markup-$7,520

Dealer Margin on This Car$2,844

Percentile16% of inventory is priced lower

Days on Lot24 days

What Others Paid (Last 30 Days)

Cars Sold662

Avg Markup-$2,906

Median Markup$0

Best Deal-$15,000

Worst Deal+$20,890

% Sold Below MSRP98%

Avg Days to Sell13 days

Dealer Profile

Inventory110 vehicles

Avg Markup (All Models)-$2,210

Avg Markup (Sierra 2500 HD)-$6,840

% Below MSRP90%

Avg Days to Sell14 days

Avg Sold Markup-$1,762

Price History

Jun 12, 2026$87,778 → $86,700(-$1,078)

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