Deal Sheet: 2026 F-150 XL

Hertrich Ford of Milford · Milford, DE · VIN: 1FTMF1K55TKD48464

Negotiation Guide

Opening Offer

$40,192

Fair Price

$41,692

Walk Away Above

$42,406

• Recent buyers paid ~$1,036 below MSRP
• Sitting 21 days (avg 11) — extra leverage

Price Breakdown

Est. Dealer Cost$38,808

Est. Invoice$40,102

Holdback$1,294

MSRP (Sticker)$43,120

Asking Price$42,120

Markup-$1,000

Dealer Margin on This Car$3,312

Percentile100% of inventory is priced lower

Days on Lot21 days

What Others Paid (Last 30 Days)

Cars Sold596

Avg Markup-$1,036

Median Markup-$1,000

Best Deal-$2,250

Worst Deal-$1,000

% Sold Below MSRP100%

Avg Days to Sell11 days

Dealer Profile

Inventory137 vehicles

Avg Markup (All Models)-$474

Avg Markup (F-150)-$1,545

% Below MSRP88%

Avg Days to Sell10 days

Avg Sold Markup-$333

Cheaper F-150 XL Inventory

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-$2,250$41,0552d

Fred Grande Ford Sales, Inc.Richmond, MI

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Fred Grande Ford Sales, Inc.Richmond, MI

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Fred Grande Ford Sales, Inc.Richmond, MI

-$2,250$41,0552d

Barber FordHolland, MI

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Barber FordHolland, MI

-$2,250$44,3557d

Auto Park Ford of BremenBremen, IN

-$2,250$51,36516d

Atchinson Ford Sales, Inc.Belleville, MI

-$2,250$53,59521d

Atchinson Ford Sales, Inc.Belleville, MI

-$2,250$50,62014d