Deal Sheet: 2026 F-150 Tremor

Rusty Eck Ford, Inc. · Wichita, KS · VIN: 1FTFW4L89TFA69577

Negotiation Guide

Opening Offer

$69,174

Fair Price

$70,674

Walk Away Above

$71,615

• Recent buyers paid ~$1,221 below MSRP
• Sitting 21 days (avg 11) — extra leverage

Price Breakdown

Est. Dealer Cost$65,300

Est. Invoice$67,476

Holdback$2,177

MSRP (Sticker)$72,555

Asking Price$71,555

Markup-$1,000

Dealer Margin on This Car$6,256

Percentile100% of inventory is priced lower

Days on Lot21 days

What Others Paid (Last 30 Days)

Cars Sold785

Avg Markup-$1,221

Median Markup-$1,000

Best Deal-$3,500

Worst Deal-$1,000

% Sold Below MSRP100%

Avg Days to Sell11 days

Dealer Profile

Inventory251 vehicles

Avg Markup (All Models)-$1,032

Avg Markup (F-150)-$1,410

% Below MSRP100%

Avg Days to Sell12 days

Avg Sold Markup-$1,310

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