Deal Sheet: 2026 F-150 Tremor

Capital Ford of Wilmington · Wilmington, NC · VIN: 1FTFW4L81TFA71257

Negotiation Guide

Opening Offer

$68,144

Fair Price

$69,644

Walk Away Above

$70,579

• Recent buyers paid ~$1,221 below MSRP
• Sitting 21 days (avg 11) — extra leverage

Price Breakdown

Est. Dealer Cost$64,364

Est. Invoice$66,509

Holdback$2,145

MSRP (Sticker)$71,515

Asking Price$70,515

Markup-$1,000

Dealer Margin on This Car$6,152

Percentile100% of inventory is priced lower

Days on Lot21 days

What Others Paid (Last 30 Days)

Cars Sold785

Avg Markup-$1,221

Median Markup-$1,000

Best Deal-$3,500

Worst Deal-$1,000

% Sold Below MSRP100%

Avg Days to Sell11 days

Dealer Profile

Inventory325 vehicles

Avg Markup (All Models)-$77

Avg Markup (F-150)-$1,065

% Below MSRP87%

Avg Days to Sell12 days

Avg Sold Markup-$322

Cheaper F-150 Tremor Inventory

Bayird Ford, Inc.Malden, MO

-$4,000$75,71521d

Red River FordCabot, AR

-$4,000$75,22021d

Riser Harness FordSearcy, AR

-$4,000$76,54021d

Cannon Ford, Lincoln, LLCCleveland, MS

-$4,000$66,76021d

Clay Maxey FordHarrison, AR

-$4,000$74,82021d

Cavenaugh Ford Lincoln, LLCJonesboro, AR

-$4,000$75,61521d

Reddick Brown FordMorrison, TN

-$4,000$75,42021d

Everett FordBenton, AR

-$4,000$75,22021d

Newton Ford SouthShelbyville, TN

-$4,000$75,22021d

Smith Ford, Inc.Conway, AR

-$4,000$75,22021d