Deal Sheet: 2026 F-150 Tremor

Capital Ford Lincoln of Rocky Mount · Rocky Mount, NC · VIN: 1FTFW4L56TFA85094

Negotiation Guide

Opening Offer

$74,832

Fair Price

$76,332

Walk Away Above

$77,299

• Recent buyers paid ~$1,221 below MSRP
• Sitting 21 days (avg 11) — extra leverage

Price Breakdown

Est. Dealer Cost$70,439

Est. Invoice$72,786

Holdback$2,348

MSRP (Sticker)$78,265

Asking Price$77,265

Markup-$1,000

Dealer Margin on This Car$6,827

Percentile100% of inventory is priced lower

Days on Lot21 days

What Others Paid (Last 30 Days)

Cars Sold785

Avg Markup-$1,221

Median Markup-$1,000

Best Deal-$3,500

Worst Deal-$1,000

% Sold Below MSRP100%

Avg Days to Sell11 days

Dealer Profile

Inventory102 vehicles

Avg Markup (All Models)-$588

Avg Markup (F-150)-$1,148

% Below MSRP100%

Avg Days to Sell12 days

Avg Sold Markup-$308

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