Deal Sheet: 2026 F-150 XLT

Herring Ford, Inc. · Picayune, MS · VIN: 1FTFW3L58TKD01352

Negotiation Guide

Opening Offer

$61,686

Fair Price

$63,186

Walk Away Above

$64,208

• Recent buyers paid ~$1,510 below MSRP
• Sitting 20 days (avg 11) — extra leverage

Price Breakdown

Est. Dealer Cost$58,707

Est. Invoice$60,664

Holdback$1,957

MSRP (Sticker)$65,230

Asking Price$63,730

Markup-$1,500

Dealer Margin on This Car$5,023

Percentile54% of inventory is priced lower

Days on Lot20 days

What Others Paid (Last 30 Days)

Cars Sold3684

Avg Markup-$1,510

Median Markup-$1,500

Best Deal-$6,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell11 days

Dealer Profile

Inventory43 vehicles

Avg Markup (All Models)-$709

Avg Markup (F-150)-$1,567

% Below MSRP100%

Avg Days to Sell6 days

Avg Sold Markup-$1,500

Cheaper F-150 XLT Inventory

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-$6,500$57,77520d

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