Deal Sheet: 2026 F-150 XL

Laird Noller Ford, Inc. · Topeka, KS · VIN: 1FTFW1L89TKE39268

Negotiation Guide

Opening Offer

$51,744

Fair Price

$53,244

Walk Away Above

$53,762

• Recent buyers paid ~$1,036 below MSRP

Price Breakdown

Est. Dealer Cost$48,852

Est. Invoice$50,480

Holdback$1,628

MSRP (Sticker)$54,280

Asking Price$53,280

Markup-$1,000

Dealer Margin on This Car$4,428

Percentile100% of inventory is priced lower

Days on Lot7 days

What Others Paid (Last 30 Days)

Cars Sold596

Avg Markup-$1,036

Median Markup-$1,000

Best Deal-$2,250

Worst Deal-$1,000

% Sold Below MSRP100%

Avg Days to Sell11 days

Dealer Profile

Inventory201 vehicles

Avg Markup (All Models)-$863

Avg Markup (F-150)-$1,765

% Below MSRP100%

Avg Days to Sell11 days

Avg Sold Markup-$950

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