Deal Sheet: 2026 F-150 STX

Gordie Boucher Ford of Janesville · Janesville, WI · VIN: 1FTEX2LP6TKD50859

Negotiation Guide

Opening Offer

$46,876

Fair Price

$48,376

Walk Away Above

$49,005

• Recent buyers paid ~$1,259 below MSRP

Price Breakdown

Est. Dealer Cost$44,672

Est. Invoice$46,161

Holdback (est.)$1,489

MSRP (Sticker)$49,635

Asking Price$48,635

Markup-$1,000

Est. Dealer Margin on This Car$3,964

Percentile100% of inventory is priced lower

Days on Lot19 days

What Others Paid (Last 30 Days)

Cars Sold5235

Avg Markup-$1,259

Median Markup-$1,000

Best Deal-$5,500

Worst Deal-$1,000

% Sold Below MSRP100%

Avg Days to Sell18 days

Dealer Profile

Inventory135 vehicles

Avg Markup (All Models)-$530

Avg Markup (F-150)-$1,000

% Below MSRP98%

Avg Days to Sell20 days

Avg Sold Markup-$565

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