Deal Sheet: 2026 F-150 XL

Apple Ford of Danville · Danville, VA · VIN: 1FTEX1LP8TKE43845

Negotiation Guide

Opening Offer

$46,854

Fair Price

$48,354

Walk Away Above

$48,872

• Recent buyers paid ~$1,036 below MSRP

Price Breakdown

Est. Dealer Cost$44,451

Est. Invoice$45,933

Holdback$1,482

MSRP (Sticker)$49,390

Asking Price$48,390

Markup-$1,000

Dealer Margin on This Car$3,939

Percentile100% of inventory is priced lower

Days on Lot2 days

What Others Paid (Last 30 Days)

Cars Sold596

Avg Markup-$1,036

Median Markup-$1,000

Best Deal-$2,250

Worst Deal-$1,000

% Sold Below MSRP100%

Avg Days to Sell11 days

Dealer Profile

Inventory60 vehicles

Avg Markup (All Models)-$625

Avg Markup (F-150)-$1,455

% Below MSRP100%

Avg Days to Sell12 days

Avg Sold Markup-$200

Cheaper F-150 XL Inventory

Suburban Ford of WaterfordWaterford, MI

-$2,250$50,95521d

Montrose Ford, LLCAkron, OH

-$2,250$41,0552d

Fred Grande Ford Sales, Inc.Richmond, MI

-$2,250$41,6352d

Fred Grande Ford Sales, Inc.Richmond, MI

-$2,250$41,6352d

Fred Grande Ford Sales, Inc.Richmond, MI

-$2,250$41,0552d

Barber FordHolland, MI

-$2,250$47,4709d

Barber FordHolland, MI

-$2,250$44,3557d

Auto Park Ford of BremenBremen, IN

-$2,250$51,36516d

Atchinson Ford Sales, Inc.Belleville, MI

-$2,250$53,59521d

Atchinson Ford Sales, Inc.Belleville, MI

-$2,250$50,62014d