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Deal Sheet: 2026 Ranger XL
University Ford · Huntington, WV · VIN: 1FTER4PH2TLE23101
Negotiation Guide
Opening Offer
$36,801
Fair Price
$38,301
Walk Away Above
$38,623
- • Recent buyers paid ~$644 below MSRP
Price Breakdown
Est. Dealer Cost$35,051
Est. Invoice$36,219
Holdback$1,168
MSRP (Sticker)$38,945
Asking Price$38,945
Markup$0
Dealer Margin on This Car$3,895
Percentile100% of inventory is priced lower
Days on Lot15 days
What Others Paid (Last 30 Days)
Cars Sold410
Avg Markup-$644
Median Markup$0
Best Deal-$2,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell10 days
Dealer Profile
Inventory69 vehicles
Avg Markup (All Models)-$743
Avg Markup (Ranger)$0
% Below MSRP100%
Avg Days to Sell12 days
Avg Sold Markup-$410
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