Deal Sheet: 2026 Ranger XLT

Group 1 Ford of Pensacola · Pensacola, FL · VIN: 1FTER4GH8TLE25547

Negotiation Guide

Opening Offer

$37,687

Fair Price

$39,187

Walk Away Above

$39,518

• Recent buyers paid ~$663 below MSRP

Price Breakdown

Est. Dealer Cost$35,865

Est. Invoice$37,061

Holdback$1,196

MSRP (Sticker)$39,850

Asking Price$39,850

Markup$0

Dealer Margin on This Car$3,985

Percentile100% of inventory is priced lower

Days on Lot15 days

What Others Paid (Last 30 Days)

Cars Sold656

Avg Markup-$663

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell10 days

Dealer Profile

Inventory422 vehicles

Avg Markup (All Models)-$706

Avg Markup (Ranger)$0

% Below MSRP100%

Avg Days to Sell10 days

Avg Sold Markup-$569

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