Deal Sheet: 2026 Ranger XLT

Elder Ford of Tampa · Tampa, FL · VIN: 1FTER4GH4TLE08700

Negotiation Guide

Opening Offer

$35,276

Fair Price

$36,776

Walk Away Above

$37,220

• Recent buyers paid ~$663 below MSRP
• Sitting 16 days (avg 10) — extra leverage

Price Breakdown

Est. Dealer Cost$33,899

Est. Invoice$35,028

Holdback$1,130

MSRP (Sticker)$37,665

Asking Price$37,665

Markup$0

Dealer Margin on This Car$3,767

Percentile100% of inventory is priced lower

Days on Lot16 days

What Others Paid (Last 30 Days)

Cars Sold656

Avg Markup-$663

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell10 days

Dealer Profile

Inventory247 vehicles

Avg Markup (All Models)-$690

Avg Markup (Ranger)$0

% Below MSRP100%

Avg Days to Sell12 days

Avg Sold Markup-$1,000

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