Deal Sheet: 2026 Ranger XLT

Step One Ford Crestview · Crestview, FL · VIN: 1FTER4GH1TLE24529

Negotiation Guide

Opening Offer

$37,087

Fair Price

$38,587

Walk Away Above

$38,918

• Recent buyers paid ~$663 below MSRP

Price Breakdown

Est. Dealer Cost$35,325

Est. Invoice$36,503

Holdback$1,178

MSRP (Sticker)$39,250

Asking Price$39,250

Markup$0

Dealer Margin on This Car$3,925

Percentile100% of inventory is priced lower

Days on Lot15 days

What Others Paid (Last 30 Days)

Cars Sold656

Avg Markup-$663

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell10 days

Dealer Profile

Inventory136 vehicles

Avg Markup (All Models)-$577

Avg Markup (Ranger)-$200

% Below MSRP100%

Avg Days to Sell10 days

Avg Sold Markup-$409

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