Negotiation Guide
Opening Offer
$34,671
Fair Price
$36,171
Walk Away Above
$36,493
- • Recent buyers paid ~$644 below MSRP
Price Breakdown
Est. Dealer Cost$33,134
Est. Invoice$34,238
Holdback$1,104
MSRP (Sticker)$36,815
Asking Price$36,815
Markup$0
Dealer Margin on This Car$3,682
Percentile100% of inventory is priced lower
Days on Lot4 days
What Others Paid (Last 30 Days)
Cars Sold410
Avg Markup-$644
Median Markup$0
Best Deal-$2,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell10 days
Dealer Profile
Inventory133 vehicles
Avg Markup (All Models)-$705
Avg Markup (Ranger)-$125
% Below MSRP100%
Avg Days to Sell11 days
Avg Sold Markup-$828
Cheaper Ranger XL Inventory
Metro Ford Sales IncSchenectady, NY
-$2,000$38,57018d
Portsmouth FordPortsmouth, NH
-$2,000$38,94511d
Akins FordWinder, GA
-$2,000$33,24511d
Akins FordWinder, GA
-$2,000$33,78011d
Akins FordWinder, GA
-$2,000$33,24518d
Riverside FordMacon, GA
-$2,000$38,90018d
All American Ford of ParamusParamus, NJ
-$2,000$39,03018d
John Kennedy Ford PottstownPottstown, PA
-$2,000$39,26518d
Carman FordNew Castle, DE
-$2,000$36,95018d
Metro Ford Sales IncSchenectady, NY
-$2,000$38,57018d