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Deal Sheet: 2026 Gladiator WILLYS '41 4X4
Motor Mile Chrysler Jeep Dodge · Christiansburg, VA · VIN: 1C6PJTAGXTL190554
Negotiation Guide
Opening Offer
$53,816
Fair Price
$55,316
Walk Away Above
$57,398
- • No recent sold data — targeting invoice price
Price Breakdown
Est. Dealer Cost$53,532
Est. Invoice$55,316
Holdback$1,784
MSRP (Sticker)$59,480
Asking Price$55,730
Markup-$3,750
Dealer Margin on This Car$2,198
Percentile19% of inventory is priced lower
Days on Lot1 days
Dealer Profile
Inventory617 vehicles
Avg Markup (All Models)-$35
Avg Markup (Gladiator)-$3,786
% Below MSRP56%
Avg Days to Sell21 days
Avg Sold Markup+$605
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