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Deal Sheet: 2026 Gladiator WILLYS 4X4
Liberty Chrysler Dodge Jeep Ram FIAT · Rapid City, SD · VIN: 1C6PJTAG6TL172875
Negotiation Guide
Opening Offer
$48,074
Fair Price
$49,574
Walk Away Above
$51,439
- • No recent sold data — targeting invoice price
Price Breakdown
Est. Dealer Cost$47,975
Est. Invoice$49,574
Holdback$1,599
MSRP (Sticker)$53,305
Asking Price$50,555
Markup-$2,750
Dealer Margin on This Car$2,581
Percentile93% of inventory is priced lower
Days on Lot2 days
Dealer Profile
Inventory421 vehicles
Avg Markup (All Models)-$2,563
Avg Markup (Gladiator)-$3,894
% Below MSRP100%
Avg Days to Sellnull days
Avg Sold Markup$0
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