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Deal Sheet: 2026 Gladiator WILLYS '41 4X4

Landmark Dodge Chrysler Jeep · Morrow, GA · VIN: 1C6PJTAG5TL177937

Negotiation Guide

Opening Offer
$51,268
Fair Price
$52,768
Walk Away Above
$54,754
  • No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$51,066
Est. Invoice$52,768
Holdback$1,702
MSRP (Sticker)$56,740
Asking Price$52,990
Markup-$3,750
Dealer Margin on This Car$1,924
Percentile19% of inventory is priced lower
Days on Lot1 days

Dealer Profile

Inventory479 vehicles
Avg Markup (All Models)-$2,850
Avg Markup (Gladiator)-$4,159
% Below MSRP100%
Avg Days to Sellnull days
Avg Sold Markup$0