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Deal Sheet: 2026 Gladiator WILLYS 4X4

Lonesome Pine CDJR · Big Stone Gap, VA · VIN: 1C6PJTAG5TL161804

Negotiation Guide

Opening Offer
$49,352
Fair Price
$50,852
Walk Away Above
$52,766
  • No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$49,212
Est. Invoice$50,852
Holdback$1,640
MSRP (Sticker)$54,680
Asking Price$50,930
Markup-$3,750
Dealer Margin on This Car$1,718
Percentile18% of inventory is priced lower
Days on Lot1 days

Dealer Profile

Inventory26 vehicles
Avg Markup (All Models)-$2,404
Avg Markup (Gladiator)-$4,500
% Below MSRP100%
Avg Days to Sellnull days
Avg Sold Markup$0