← Vehicle Details
Deal Sheet: 2026 Gladiator WILLYS 4X4
Riverside Auto Sales Inc · Escanaba, MI · VIN: 1C6PJTAG1TL183959
Negotiation Guide
Opening Offer
$48,720
Fair Price
$50,220
Walk Away Above
$52,110
- • No recent sold data — targeting invoice price
Price Breakdown
Est. Dealer Cost$48,600
Est. Invoice$50,220
Holdback$1,620
MSRP (Sticker)$54,000
Asking Price$51,250
Markup-$2,750
Dealer Margin on This Car$2,650
Percentile93% of inventory is priced lower
Days on Lot2 days
Dealer Profile
Inventory47 vehicles
Avg Markup (All Models)-$3,015
Avg Markup (Gladiator)-$4,000
% Below MSRP100%
Avg Days to Sellnull days
Avg Sold Markup$0
Cheaper Gladiator WILLYS 4X4 Inventory
Woody Folsom Chrysler Dodge Jeep RamBaxley, GA
-$4,750$53,8902d
Spartanburg Chrysler Dodge Jeep IncSpartanburg, SC
-$4,750$48,0552d
Mount Airy Chrysler Dodge Jeep Ram FIATMount Airy, NC
-$4,750$52,6552d
Chrysler Dodge Jeep Ram of LeesburgFruitland Park, FL
-$4,750$50,5052d
Mount Airy Chrysler Dodge Jeep Ram FIATMount Airy, NC
-$4,750$52,6552d
Benson Chry-Dodge-JeepGreer, SC
-$4,750$53,6702d
Benson Chry-Dodge-JeepGreer, SC
-$4,250$54,1702d
Benson Chry-Dodge-JeepGreer, SC
-$4,250$54,1702d
Benson Chry-Dodge-JeepGreer, SC
-$4,250$54,1702d
Benson Chry-Dodge-JeepGreer, SC
-$4,250$54,1702d