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Deal Sheet: 2026 Wrangler 4-DOOR RUBICON X

West Motor Company Inc · Preston, ID · VIN: 1C4RJXFG1TW305977

Negotiation Guide

Opening Offer
$62,861
Fair Price
$64,361
Walk Away Above
$66,783
  • No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$62,285
Est. Invoice$64,361
Holdback$2,076
MSRP (Sticker)$69,205
Asking Price$67,705
Markup-$1,500
Dealer Margin on This Car$5,421
Percentile99% of inventory is priced lower
Days on Lot3 days

Dealer Profile

Inventory124 vehicles
Avg Markup (All Models)-$1,706
Avg Markup (Wrangler)-$1,125
% Below MSRP100%
Avg Days to Sellnull days
Avg Sold Markup$0