Deal Sheet: 2026 Grand Cherokee L LIMITED RESERVE 4X4

Bertera Chrysler Dodge Jeep Ram of West Springfield · West Springfield, MA · VIN: 1C4RJKBR1T8576519

Negotiation Guide

Opening Offer

$54,040

Fair Price

$55,540

Walk Away Above

$57,630

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$53,748

Est. Invoice$55,540

Holdback$1,792

MSRP (Sticker)$59,720

Asking Price$59,720

Markup$0

Dealer Margin on This Car$5,972

Percentile100% of inventory is priced lower

Days on Lot3 days

Dealer Profile

Inventory130 vehicles

Avg Markup (All Models)-$1,119

Avg Markup (Grand Cherokee)-$281

% Below MSRP100%

Avg Days to Sellnull days

Avg Sold Markup$0

Price History

Jul 1, 2026$55,220 → $59,720(+$4,500)

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