Deal Sheet: 2026 Grand Cherokee L LAREDO X 4X4

Morehart Murphy Regional Auto Center · Durango, CO · VIN: 1C4RJKAG4T8588289

Negotiation Guide

Opening Offer

$46,135

Fair Price

$47,635

Walk Away Above

$49,427

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$46,098

Est. Invoice$47,635

Holdback$1,537

MSRP (Sticker)$51,220

Asking Price$51,220

Markup$0

Dealer Margin on This Car$5,122

Percentile100% of inventory is priced lower

Days on Lot4 days

Dealer Profile

Inventory90 vehicles

Avg Markup (All Models)-$554

Avg Markup (Grand Cherokee)-$321

% Below MSRP100%

Avg Days to Sellnull days

Avg Sold Markup$0

Price History

Jul 1, 2026$46,720 → $51,220(+$4,500)

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