Deal Sheet: 2026 Grand Cherokee L LIMITED 4X2

Gainesville Chrysler Dodge Jeep · Gainesville, FL · VIN: 1C4RJJBR3T8566620

Negotiation Guide

Opening Offer

$49,929

Fair Price

$51,429

Walk Away Above

$53,365

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$49,770

Est. Invoice$51,429

Holdback$1,659

MSRP (Sticker)$55,300

Asking Price$55,300

Markup$0

Dealer Margin on This Car$5,530

Percentile100% of inventory is priced lower

Days on Lot4 days

Dealer Profile

Inventory628 vehicles

Avg Markup (All Models)-$180

Avg Markup (Grand Cherokee)-$188

% Below MSRP29%

Avg Days to Sell20 days

Avg Sold Markup+$154

Price History

Jul 1, 2026$50,800 → $55,300(+$4,500)

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