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Deal Sheet: 2026 Wrangler 4-DOOR WILLYS
Autonation Chrysler Dodge Jeep Ram Arapahoe · Centennial, CO · VIN: 1C4PJXDN8TW199701
Negotiation Guide
Opening Offer
$51,901
Fair Price
$53,401
Walk Away Above
$55,410
- • No recent sold data — targeting invoice price
Price Breakdown
Est. Dealer Cost$51,678
Est. Invoice$53,401
Holdback$1,723
MSRP (Sticker)$57,420
Asking Price$53,420
Markup-$4,000
Dealer Margin on This Car$1,742
Percentile7% of inventory is priced lower
Days on Lot1 days
Dealer Profile
Inventory658 vehicles
Avg Markup (All Models)-$2,632
Avg Markup (Wrangler)-$2,206
% Below MSRP100%
Avg Days to Sellnull days
Avg Sold Markup$0
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