← Vehicle Details
Deal Sheet: 2026 Wrangler 4-DOOR WILLYS
Tate Branch Autoplex · Carlsbad, NM · VIN: 1C4PJXDN7TW152031
Negotiation Guide
Opening Offer
$51,124
Fair Price
$52,624
Walk Away Above
$54,605
- • No recent sold data — targeting invoice price
Price Breakdown
Est. Dealer Cost$50,927
Est. Invoice$52,624
Holdback$1,698
MSRP (Sticker)$56,585
Asking Price$52,835
Markup-$3,750
Dealer Margin on This Car$1,909
Percentile8% of inventory is priced lower
Days on Lot2 days
Dealer Profile
Inventory134 vehicles
Avg Markup (All Models)-$2,683
Avg Markup (Wrangler)-$2,328
% Below MSRP100%
Avg Days to Sellnull days
Avg Sold Markup$0
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