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Deal Sheet: 2026 Wrangler 4-DOOR WILLYS

Tim Short Chrysler LLC · Hazard, KY · VIN: 1C4PJXDN6TW151078

Negotiation Guide

Opening Offer
$52,101
Fair Price
$53,601
Walk Away Above
$55,618
  • No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$51,872
Est. Invoice$53,601
Holdback$1,729
MSRP (Sticker)$57,635
Asking Price$54,635
Markup-$3,000
Dealer Margin on This Car$2,764
Percentile12% of inventory is priced lower
Days on Lot2 days

Dealer Profile

Inventory162 vehicles
Avg Markup (All Models)-$2,368
Avg Markup (Wrangler)-$1,989
% Below MSRP100%
Avg Days to Sellnull days
Avg Sold Markup$0