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Deal Sheet: 2026 Wrangler 4-DOOR WILLYS

Stephens Auto Center · Danville, WV · VIN: 1C4PJXDN3TW187536

Negotiation Guide

Opening Offer
$53,077
Fair Price
$54,577
Walk Away Above
$56,631
  • No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$52,817
Est. Invoice$54,577
Holdback$1,761
MSRP (Sticker)$58,685
Asking Price$55,185
Markup-$3,500
Dealer Margin on This Car$2,369
Percentile9% of inventory is priced lower
Days on Lot0 days

Dealer Profile

Inventory119 vehicles
Avg Markup (All Models)-$2,681
Avg Markup (Wrangler)-$1,875
% Below MSRP100%
Avg Days to Sellnull days
Avg Sold Markup$0