← Vehicle Details
Deal Sheet: 2026 Wrangler 4-DOOR SPORT
Doug Smith Chrysler Jeep Dodge · American Fork, UT · VIN: 1C4PJXDG4TW174960
Negotiation Guide
Opening Offer
$43,284
Fair Price
$44,784
Walk Away Above
$46,470
- • No recent sold data — targeting invoice price
Price Breakdown
Est. Dealer Cost$43,340
Est. Invoice$44,784
Holdback$1,445
MSRP (Sticker)$48,155
Asking Price$45,155
Markup-$3,000
Dealer Margin on This Car$1,816
Percentile14% of inventory is priced lower
Days on Lot1 days
Dealer Profile
Inventory308 vehicles
Avg Markup (All Models)-$2,271
Avg Markup (Wrangler)-$1,531
% Below MSRP100%
Avg Days to Sellnull days
Avg Sold Markup$0
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