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Deal Sheet: 2026 Wrangler 4-DOOR WILLYS '41

Bill Snethkamp Inc · Highland Park, MI · VIN: 1C4PJXDG3TW252886

Negotiation Guide

Opening Offer
$50,399
Fair Price
$51,899
Walk Away Above
$53,852
  • No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$50,225
Est. Invoice$51,899
Holdback$1,674
MSRP (Sticker)$55,805
Asking Price$53,055
Markup-$2,750
Dealer Margin on This Car$2,831
Percentile2% of inventory is priced lower
Days on Lot1 days

Dealer Profile

Inventory374 vehicles
Avg Markup (All Models)-$2,630
Avg Markup (Wrangler)-$1,481
% Below MSRP98%
Avg Days to Sell12 days
Avg Sold Markup-$1,143