Deal Sheet: 2026 Wrangler 4-DOOR SPORT S

Midway Chrysler Dodge Jeep, Inc. · Kearney, NE · VIN: 1C4PJXDG2TW330672

Negotiation Guide

Opening Offer

$47,153

Fair Price

$48,653

Walk Away Above

$50,484

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$47,084

Est. Invoice$48,653

Holdback$1,569

MSRP (Sticker)$52,315

Asking Price$52,315

Markup$0

Dealer Margin on This Car$5,232

Percentile100% of inventory is priced lower

Days on Lot3 days

Dealer Profile

Inventory146 vehicles

Avg Markup (All Models)-$2,527

Avg Markup (Wrangler)$0

% Below MSRP100%

Avg Days to Sellnull days

Avg Sold Markup$0

Price History

Jul 1, 2026$50,815 → $52,315(+$1,500)

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