Deal Sheet: 2026 Wrangler 2-DOOR SPORT S

Lake Wales Chrysler Dodge Jeep Ram · Lake Wales, FL · VIN: 1C4PJXAN3TW164326

Negotiation Guide

Opening Offer

$41,029

Fair Price

$42,529

Walk Away Above

$44,129

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$41,157

Est. Invoice$42,529

Holdback$1,372

MSRP (Sticker)$45,730

Asking Price$44,730

Markup-$1,000

Dealer Margin on This Car$3,573

Percentile35% of inventory is priced lower

Days on Lot4 days

Dealer Profile

Inventory174 vehicles

Avg Markup (All Models)-$1,381

Avg Markup (Wrangler)-$261

% Below MSRP100%

Avg Days to Sellnull days

Avg Sold Markup$0

Price History

Jul 1, 2026$42,230 → $44,730(+$2,500)

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