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Deal Sheet: 2026 Wrangler 2-DOOR SPORT

Champion of Athens, Inc. · Athens, AL · VIN: 1C4PJXAN3TW152256

Negotiation Guide

Opening Offer
$38,430
Fair Price
$39,930
Walk Away Above
$41,432
  • No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$38,642
Est. Invoice$39,930
Holdback$1,288
MSRP (Sticker)$42,935
Asking Price$39,935
Markup-$3,000
Dealer Margin on This Car$1,294
Percentile7% of inventory is priced lower
Days on Lot1 days

Dealer Profile

Inventory70 vehicles
Avg Markup (All Models)-$2,575
Avg Markup (Wrangler)-$2,233
% Below MSRP100%
Avg Days to Sellnull days
Avg Sold Markup$0