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Deal Sheet: 2026 Wrangler 2-DOOR SPORT
Deery Brothers Motors of Iowa City, Inc. · Iowa City, IA · VIN: 1C4PJXAG0TW272209
Negotiation Guide
Opening Offer
$36,235
Fair Price
$37,735
Walk Away Above
$39,155
- • No recent sold data — targeting invoice price
Price Breakdown
Est. Dealer Cost$36,518
Est. Invoice$37,735
Holdback$1,217
MSRP (Sticker)$40,575
Asking Price$39,075
Markup-$1,500
Dealer Margin on This Car$2,558
Percentile100% of inventory is priced lower
Days on Lot3 days
Dealer Profile
Inventory160 vehicles
Avg Markup (All Models)-$2,598
Avg Markup (Wrangler)-$1,633
% Below MSRP100%
Avg Days to Sellnull days
Avg Sold Markup$0
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